SOJEFI
Operational Digital Transformation:
Integrated cloud CRM and ERP systems.
Improved data management and collaboration by 50%.
Internal Communication:
Developed communication strategies using collaborative Microsoft Office tools.
Enhanced team collaboration and project management efficiency by 40%.
Social Media Branding:
Established and managed social media branding on Facebook, Instagram, and WhatsApp Business.
Increased social media engagement by 35%.
SEO and Analytics:
Boosted online visibility using Google SEO, Analytics, and Maps.
Increased web traffic by 45%.
Data-Driven Decisions:
Implemented data-driven decision-making processes.
Increased productivity by 25%.
PMJ
Digital Marketing Strategy:
Developed and implemented comprehensive digital marketing strategies.
Achieved a 200% increase in online presence and brand visibility within the first year.
Online Campaign Management:
Managed online marketing campaigns.
Transformed PMJ from zero clients to a recognized brand.
Increased client inquiries by 50%.
Website Development:
Oversaw the development and maintenance of the company website.
Improved site traffic by 40%.
Client Engagement:
Utilized email marketing, social media, and SEO/SEM techniques.
Boosted client engagement by 30%.
Content Creation:
Created and managed organic and sponsored content.
Increased traffic and engagement by 60%.
Team Coordination:
Coordinated with the internal team to deliver high-quality products.
Innovatively enhanced service offerings.
Digital Transformation:
Led the digital transformation of business operations.
Enhanced efficiency by 35%.
Market Analysis:
Conducted market analysis to identify trends and opportunities.
Increased market share by 20%.
El Makhzen Deco
Innovative Product Line Launch:
Conceptualized and launched El Makhzen Deco, a home decor line specializing in minimalist, metal-crafted products with a unique Tunisian touch.
Digital Strategy & Brand Identity
Built a cohesive brand identity across social media and online platforms, emphasizing modern aesthetics and Mediterranean influence to engage target audiences.
Data-Driven Market Analysis
Leveraged demographic insights to fine-tune products and align them with customer preferences, ensuring a strong market fit for each design.
E-commerce Development
Established an e-commerce platform, optimizing for user experience and seamless navigation to showcase and sell the El Makhzen Deco range.
Social Media & Community Engagement
Crafted an engaging social media strategy, resulting in strong community interactions and brand visibility through tailored content and campaigns.
B2B Outreach and Wholesale Expansion
Implemented a targeted B2B strategy, forming partnerships with retail shops and expanding El Makhzen Deco’s reach into wholesale markets.
